Upward Growth, Improving Quality and Efficiency
The July heatwave stirred a spirit of striving for progress. On July 13, 2025, the 2025 Frog Prince Herun Marketing Iron Army Half-Year Summary and Commendation Conference, themed "Upward Growth, Improving Quality and Efficiency," was grandly held at the group's headquarters. The entire Frog Prince Herun Marketing Iron Army gathered in high spirits to review the achievements of the first half of the year and commend outstanding role models.
The conference opened in a solemn and warm atmosphere. Li Liang, Executive Vice President of Frog Prince Group, delivered an inspiring and blueprint-setting speech. President Li first highly praised the extraordinary resilience and fighting spirit demonstrated by the Frog Prince Herun Marketing Iron Army in the first half of the year. He pointed out that in the face of a complex and volatile market environment, the entire Frog Prince Herun Marketing Iron Army rose to the challenge and forged ahead with determination. Through solid actions, they embodied the essence of "upward growth"—seeking breakthroughs amidst challenges and achieving transcendence under pressure, laying a solid foundation for the company's steady development. Looking ahead to a second half of the year filled with both opportunities and challenges, he emphasized the strategic core of "improving quality and increasing efficiency" and called on all Frog Prince and Run Marketing Team members to: First, internalize "improving quality" and pursue exceptional products, services, and customer experience; second, externalize "increasing efficiency" by optimizing processes, improving efficiency, and tapping into potential. He expressed his hope that all Frog Prince and Run Marketing Team members would, with even greater conviction and effective execution, reach new heights of performance and jointly create an even brighter future.
A Moment of Glory, a Tribute to the Glory of Striving
The most exciting part of the conference—the First Half of the Year Outstanding Sales Awards Ceremony—was a dazzling display of unique Chinese comics. The awards ceremony resembled a "stage dedicated to the gods," with iconic characters transformed into charming "award-giving angels" to bestow honors upon the winners. As the winners accepted their trophies, symbolizing their honor, to the accompaniment of inspiring music, the audience erupted in prolonged and enthusiastic applause. This unique awards ceremony served not only as a recognition of the outstanding individual performance of Frog Prince and the Run Marketing Iron Army, but also as a collective tribute to their hard work in the first half of the year.
Honor brings added motivation
Following the awards ceremony, a display of team cohesion and unwavering determination was held, along with the signing of military orders. Elite personnel from each sales zone, with their meticulously aligned formations, high spirits, and creative slogans, demonstrated the unstoppable strength of Frog Prince and the Run Marketing Iron Army. With sharp eyes, the entire Frog Prince and Run Marketing Iron Army issued their orders, their pens were sharp, and their oaths were resolute. The beating of drums ignited the passion and ambition within each Frog Prince and Run Marketing Iron Army, launching a powerful charge toward their second-half goals.
The glory of the conference lingers, and the clarion call for a new journey begins. On July 14th, the Frog Prince and Run Marketing Iron Army moved to Shiniu Mountain in Deshan, Quanzhou. Under the banner of "Climb Niu Mountain to Become a Great Person," they embarked on a remarkable team-building event that forged resolve and elevated camaraderie. Amidst the towering peaks, the Iron Army's battle flags fluttered in the wind as the Frog Prince and Run Marketing Iron Army trekked up the steep mountain path, hand in hand, crossing the perilous peaks, their shouts resonating through the deep valley. Finally, upon reaching the summit of Shiniu Mountain and overlooking the surging waves of mountains, the bold words "Those who climb Niu Mountain will surely become great persons" resounded through the sky.
Turning honor into responsibility, turning determination into action. Embarking on the second half of the year, the Frog Prince and Run Marketing Iron Army will plunge into the market with even greater passion, a more pragmatic approach, and a higher morale. They will fight tooth and nail to defend the Iron Army's honor, fulfill their brand mission, and consolidate the Frog Prince Group's market leadership.